Now Hiring: Assistant Manager – Marketing (Digital & Outsourcing) at Maple Leaf Cement – Lahore
1. Job Offering Company Introduction
Maple Leaf Cement, a flagship company of the Kohinoor Maple Leaf Group (KMLG), is one of Pakistan’s leading cement manufacturers. Established with a vision to deliver superior building materials, the company has grown into a trusted name known for quality, consistency, and innovation in the construction sector.
Operating with state-of-the-art production facilities and an extensive distribution network, Maple Leaf Cement has built a strong presence both locally and internationally. The company is committed to excellence not only in product delivery but also in employee engagement and organizational growth. Its values are rooted in continuous improvement, sustainability, and responsiveness to customer needs.
To support its expanding business and brand footprint, Maple Leaf Cement is strengthening its marketing function with a focus on digital engagement and community management. The organization is now hiring for the role of Assistant Manager – Marketing (Digital & Outsourcing) at its Lahore office, inviting applications from results-driven marketing professionals.
2. Job Description
Position Title: Assistant Manager – Marketing (Digital & Outsourcing)
Department: Marketing
Location: Lahore, Pakistan
Job Type: Full-Time
We are seeking a dynamic and driven individual to join our marketing team and take ownership of digital outreach, content generation, and community engagement. The selected candidate will play a central role in managing digital platforms, coordinating marketing campaigns, and supporting external agency collaborations to execute outreach activities aligned with brand goals.
Key Responsibilities:
- Plan and manage consumer campaigns and digital marketing strategies based on defined regional goals
- Coordinate with external agencies for timely execution of consumer activities and conversion initiatives
- Actively engage with online communities by moderating discussions, responding to feedback, and delivering timely content on all social media platforms
- Maintain documentation for marketing activities including engagement reports, discussion summaries, and internal feedback
- Generate digital content including blog posts, web stories, and campaign updates to match target audience profiles
- Monitor campaign inventory and report performance metrics to internal stakeholders
- Organize and promote consumer events (both online and offline) including webinars, community sessions, and sponsorship initiatives
- Work closely with internal teams and agencies to ensure content consistency and brand messaging
This role is ideal for marketing professionals who enjoy direct engagement with digital audiences and have the ability to manage and deliver impactful online campaigns.
3. Eligibility Criteria
Education:
- Bachelor’s or Master’s degree in Management, Marketing, or a related field from a recognized institution
Experience:
- 2–3 years of relevant experience in digital marketing, social media, or brand management roles
- Proven track record of creating and managing content for multiple digital channels
- Experience in agency coordination and regional market activation will be preferred
Required Skills:
- Strong communication and interpersonal skills to engage with communities and convert leads
- Hands-on experience with social media platforms, content scheduling tools, and analytics dashboards
- Ability to generate content tailored to specific audience segments and psychographics
- Project management skills with the ability to handle multiple campaigns simultaneously
- Basic knowledge of web content tools and digital marketing trends in Pakistan
Personal Traits:
- Creative, solution-focused, and comfortable with fast-paced work environments
- Ability to work independently while contributing to a collaborative team setting
- Excellent time management, attention to detail, and reporting discipline
4. Location
Lahore, Pakistan
This is an in-office position based at the Maple Leaf Cement Lahore office.
5. Last Date to Apply
July 15, 2025
Candidates are encouraged to apply before the deadline. Only shortlisted applicants will be contacted.
6. How to Apply
Interested candidates should send their CV to:
Email: careers@kmlg.com
Subject Line: Application – Assistant Manager Marketing (Digital & Outsourcing)
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