Sales Manager – Lifting Equipment

RUD Australia (Larapinta, Brisbane) is hiring a Sales Manager – Lifting Equipment to lead national growth of lifting solutions across defence, mining, infrastructure, and heavy engineering industries. Candidates should have 5+ years of technical B2B sales experience, leadership exposure, knowledge of distributor networks/OEMs, and strong technical aptitude. Full Australian working rights and a driver’s license are required. The role involves strategic sales, client engagement, and nationwide travel, offering a competitive package and professional development opportunities.

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Sales Manager – Lifting Equipment at RUD Australia

Company Name: RUD Australia (RUD Group)
Position Title: Sales Manager – Lifting Equipment
Location: Larapinta, Brisbane, Queensland, Australia
Industry: Engineering, Manufacturing, Defence, Mining, Infrastructure, Heavy Engineering
Employment Type: Full-Time
Apply Link: Apply directly via Seek Seek Application Link
Official Website: www.rud.com

Job/Company Description

RUD Australia, part of the globally recognized RUD Group, is seeking a Sales Manager – Lifting Equipment to lead and grow its lifting equipment business across the country. This is not just a sales position but a leadership role where strategy, influence, and client engagement come together. Reporting to the Chief Sales and Marketing Officer, the successful candidate will play a central role in shaping business direction, expanding market share, and building strong national client partnerships.

The position requires travel across Australia to connect with clients, distributors, and industry leaders. As the head of the lifting equipment portfolio, the manager will be responsible for developing growth strategies, driving business opportunities, and ensuring RUD continues to deliver solutions that make an impact across defence, infrastructure, mining, quarrying, and heavy engineering industries.

What sets this opportunity apart is the balance of strategy and execution. While the role involves leading nationwide growth initiatives, it also demands hands-on client engagement, problem-solving, and direct influence on decision-making processes. For experienced professionals with a strong background in sales and technical solutions, this position offers the chance to lead from the front while being part of a company that values innovation, reliability, and long-term impact.

The role offers a competitive package, vehicle allowance, and professional development opportunities, along with a genuine work-life balance. RUD Australia provides a culture-driven environment that values teamwork, celebrates achievement, and supports continuous career growth.

Job Offering Company Introduction

RUD Chains Pty Ltd is the Australian subsidiary of the RUD Group, a German-based engineering leader with operations in over 120 countries. RUD is renowned worldwide for developing advanced chain systems, lifting technologies, and materials handling solutions. Its products and engineered systems support industries where safety, reliability, and performance are critical, including defence, mining, construction, infrastructure, and renewable energy.

In Australia, RUD has its Head Office in Larapinta, Brisbane, and has earned a strong reputation for providing high-quality lifting and materials handling solutions. The company is focused on delivering engineered products that align with the needs of clients while ensuring compliance with the highest safety and performance standards.

The company culture emphasizes innovation, teamwork, and client-first solutions. RUD invests in its people by providing opportunities for professional development, structured systems to ensure quality, and a supportive work environment that encourages success. With decades of experience and a track record of delivering projects on time and to specification, RUD continues to lead the market in lifting and chain technologies.

Job Description

The Sales Manager – Lifting Equipment will be responsible for leading the national growth of RUD’s Sling Systems and other lifting equipment solutions. This is a strategic role that combines market development with client engagement, requiring a professional who can manage long sales cycles, influence decision-makers, and deliver measurable results.

Key responsibilities include developing and implementing a nationwide sales growth strategy, identifying and pursuing new market opportunities, and building long-term partnerships with clients and distributors. The manager will be the face of RUD’s lifting equipment division, presenting technical solutions that align with client needs and industry requirements.

The role requires someone who can balance strategic thinking with hands-on execution. This includes conducting market research, leading account management efforts, and providing tailored solutions to clients across multiple industries. Regular travel across Australia will be required to meet with clients, distributors, and industry stakeholders, ensuring RUD’s presence and influence are consistently strong.

The position also involves close collaboration with internal teams, including engineering and product development, to ensure solutions meet technical standards and client requirements. Reporting to the Chief Sales and Marketing Officer, the manager will provide regular updates on growth strategies, sales performance, and emerging opportunities.

This is a client-facing leadership position where influence, technical credibility, and strong communication skills are key to success.

Eligibility Criteria

To be considered for the role of Sales Manager – Lifting Equipment, candidates should demonstrate a proven track record in technical B2B sales, with at least five years of sales experience and leadership exposure. A background in lifting equipment, materials handling, or related engineering/manufacturing industries will be highly regarded.

Strong knowledge of distributor networks and OEMs is required, as the position involves managing relationships across these channels. Hands-on experience with strategic selling and account management, particularly in industries with long sales cycles, will also be valuable. Candidates should be able to demonstrate their ability to influence outcomes, close deals, and manage complex client relationships.

Technical aptitude is essential, as the role requires engagement with engineers and decision-makers. Candidates should be comfortable discussing technical solutions and presenting them in a way that balances technical depth with commercial relevance.

Additional requirements include:

Excellent communication and presentation skills, with the ability to inspire confidence and build relationships.
Proficiency in Salesforce and Microsoft Office.
A current driver’s licence.
Full Australian working rights.

The ideal candidate will be results-driven, charismatic, and able to balance influence with discipline. They should thrive in competitive environments and be motivated by achieving measurable outcomes. Beyond technical and sales expertise, candidates must bring a collaborative approach, supporting both internal teams and clients to achieve mutual success.